See the Schedule for the most up-to-date information and see Patriot web to register for classes. At least 8 credits of the minor must be only applied to the minor and may not be used to fulfill your major, concentration, certificate, or another minor. Courses also highlight the value organizations create for their customers, and opportunities and threats in the global marketplace. Whitney Gaston currently serves as the Assistant Director of the Mason Care Network at George Mason University. Minor Requirements Design Thinking is a process that uses interdisciplinary approaches to designing, building, and evaluating user experiences across a range of technologies, systems, and objects. All George Mason students are eligible to pursue a business minor; consult your advisor for prerequisites and other requirements for individual minor programs.*. Whether you have chosen your career path already or want to explore your options, a BS in Business from the School of Business gives you vast opportunities for career success. Please go to https://patriotweb.gmu.edu/ to access the system.. This includes understanding new product development, creating marketing communications and promotions, managing customer relationships, and analyzing consumer and market trends. Alex Interlandi, Arts management minor and music major, Development intern for the Wolf Trap Foundation By participating in mock interviews, students prepare for success in careers and internships at leading arts organizations around the world. Visit Safe Return to Campus for more. Safe Return: Spring semester begins Monday, January 25, with a mix of in-person instruction and expanded online classes. During Winter Term 2019, Dr. Karalee Dawn MacKay and Program Director Aimee Fullman took twelve students to Paris and London to explore arts management and cultural relations strategies and issues in these two countries. For policies governing all minors, see AP.5.3.4 Minors. The minor in marketing is available to students in any major at George Mason University. About Business Minors. Fully Online Undergraduate Minors Business Minor (15 credits) Designed for non-business majors, this minor provides broad exposure to business concepts and theories. Opportunities Learning outcomes also include the value organizations create for their customers, and opportunities and threats in the global marketplace. Note: Art and Visual Technology majors must complete at least 12 credits unique to the Web Design minor. © 2020-2021 George Mason University. This includes understanding new product development, creating marketing communications and promotions, managing customer relationships, and analyzing consumer and market trends. The School of Business residency requirement for this minor supersedes the university requirement: at least nine credits must be earned at Mason. Students develop understanding and skills in policy, administration, planning, programming, marketing, finance, and leadership. General Marketing It’s very possible to take a major in marketing and a minor in general marketing, especially if you want to stay in the area of marketing and sales. For a complete list of minors…Read more › The minor in communication may be pursued concurrently with any undergraduate major. Undergraduate Programs Knowledge, Experience, and Innovation Every field, every industry, every organization, everywhere in the world—requires business professionals to change, shape, influence, and lead. Catalog Year: 2020-2021. Online Options for Undergraduates Mason offers a wide variety of undergraduate minors and a few undergraduate certificates. Most minors require 15 or 18 credits, although a few require 21. Due to the implementation of CAS (Central Authentication Service), this page is no longer in use. The Marketing Minor provides any student who is interested in marketing a solid foundation for understanding the needs of the customer and in the principles of marketing management. Meet with one of our academic advisors and complete the Undergraduate Declaration of Minor form. In the elective courses, students can tailor their focus with a variety of specialized topics. We are the George Mason collegiate chapter of the American Marketing Association. Important Steps to Declare a Business Minor, Two coursesMKTG 303 Principles of MarketingMKTG 312 Consumer Behavior, Three coursesMKTG 307 Federal Government MarketingMKTG 311 Sales ManagementMKTG 313 Advertising and Marketing CommunicationsMKTG 315 Digital MarketingMKTG 332 Retailing and E-Commerce ManagementMKTG 333 Business to Business MarketingMKTG 351 Marketing ResearchMKTG 352 Marketing Analytics for New Product DevelopmentMKTG 353 New Product DevelopmentMKTG 407 Global MarketingMKTG 455 Ethnic and Multicultural MarketingRS MKTG 481 Marketing in the Nonprofit SectorMKTG 491 Special Topics in Marketing. This minor provides students with a global perspective that can enhance many different majors. 4400 University Drive, Fairfax, Virginia 22030, Phone: 703-993-1000 | Contact via Skype | Student Consumer Information | Privacy Statement | FOIA. The courses cover theory and practice in cross-platform communication, sports ethics and theoretical underpinnings, public relations, journalism, and marketing. 72 likes. Research continues in a hybrid model. Opportunities Minors require successful completion of 15 credits (5 courses) in designated business courses. Changing your major at Mason is a fairly simple and straightforward process. Minor in Conservation Studies (CHSS) The Minor in Conservation Studies is designed for undergraduate students who wish to augment their main academic program with conservation studies taught in an experiential manner. 09 Dec 2019. The minor is not available to students majoring in global affairs or minoring in global systems.. This 15-credit minor is available to all Mason undergraduate students, with the exception of those enrolled in the BS in Tourism and Events Management degree program. At least eight credits of the minor courses must be unique to the Business Minor and not applied toward any other major, minor, or concentration. 26 Sep 2019. Mason is committed to supporting holistic success across the student experience,…Read more › Students develop understanding and skills in policy, administration, planning, programming, marketing, finance, and leadership. 21 Sep 2019. Minors must be completed in conjunction with a bachelor’s degree. Tourism and Events Management - Undergraduate Minor. Assistant Director . The university has emerged in the last decade as one of the premier institutions of higher learning in the state and the nation. The Schedule of Classes is the authoritative source for information on classes scheduled for this semester. The senior housing administration minor introduces students to the context and foundational knowledge required for administrative or managerial work within residential communities for older adults - including independent living, assisted living, Alzheimer's/memory care, … View the program requirements for the minor in Aging Studies. About Graduate of George Mason University, Spring 2019 with a Bachelor's of Science in Marketing. Students will learn to analyze historical data, market research data, and competitive information for making strategic marketing decisions. A member of the Consortium of Universities of the Washington Metropolitan Area, the university currently enrolls approximately 34,000 students. This includes understanding new product development, creating marketing communications and promotions, managing customer relationships, and analyzing consumer and market trends. Below, click on the minor to find the requirements for each – and you can use this worksheet which lists all the minors Mason has to offer.